SANTA CLARA, CA
A Calculated Aesthetic
Inspired by distinctive keys of an antique mechanical calculator, Bill’s reception desk introduces the brand’s five core values which echo across other graphics and interactive sites.
Navigating Unique Spaces
As outlined by their bold new lobby graphic, Passion and Authenticity are among Bill's core company values. Interactive graphics seemed a brilliant way to reflect and foster these values.
Using pinnable felt-like material as both a substrate for printed graphics and a space for user-driven ideation, many of the graphic sites on Bill’s campus encourage interaction.
Bill's final core value "Fun" seemed to deserve its own class of engaging and interactive installations.