blik. press release

Atari debuts fresh wall graphics at Blik and serves up three classics: Centipede, Asteroids & Pong. Get your joysticks ready.


Asteroids $45	Centipede $45

VENICE, CA: Blik, the innovative maker of self-adhesive surface graphics, is thrilled to announce the addition of Atari to their growing roster of designers.

"Blik has been courting Atari for a few years and is excited to unveil the collaboration," said Scott Flora, Blik co-founder. "My personal love of Atari started out when I was a kid, so being able to launch graphics based on three of their classic games is a dream come true."

With gaming fans on the edge of their joysticks, Blik is launching three Atari classics as wall graphics: "Asteroids", "Centipede" and "Pong". Now fans can reenact shooting down flying saucers before they get shot, try to prevent a centipede attack before it reaches the bottom of the garden and defeat an opponent at table tennis by just peeling and sticking. The titles that created a videogame revolution now have the ability to transform blank walls into a virtual arcade.

"We are thrilled with the Blik wall decals that emulate our iconic games," said Tony Chien, Senior Brand Manager, Atari, Inc. "Asteroids, Centipede and Pong are staples in the gaming world and now fans old and new can experience Atari on a scale that's never been done before. Partnering with industry leader Blik is a pleasure as they themselves are fans of our brand and our games."

The three Atari for Blik graphics are available online at Blik
High-res images available. Email pr@whatisblik.com

ABOUT ATARI SA: Atari group is a global creator, producer and publisher of interactive entertainment. Atari's brands and content are available across all key traditional and digital distribution touch points, including browser-based and Social online platforms, PC, consoles from Microsoft, Nintendo and Sony, and advanced smart phones (i.e. IPhone, Android and RIM devices). Divisions of Atari, SA include Cryptic Studios, Eden Studios, Atari Interactive, Inc. and Atari, Inc. Atari benefits from the strength of its worldwide brand and its extensive catalogue of contemporary classic game franchises (Asteroids, Centipede, Missile Command, Lunar Lander), original owned franchises (Test Drive, Backyard Sports, Deer Hunter), MMO games from Cryptic Studios (Star Trek Online, Champions Online) and third party franchises (Ghostbusters, Rollercoaster Tycoon, Dungeons and Dragons). Atari also leverages the power of its franchises to deliver movies and merchandise to consumers around the world. For more information please visit: www.atari.com. 2010 Atari Europe SASU. All rights reserved. Atari word mark and logo are trademarks owned by Atari Interactive, Inc.

ABOUT BLIK: Based in Venice, CA, Blik is a leading designer, manufacturer and retailer of innovative self-adhesive, removable surface graphics. Co-founded in 2002 by architect Scott Flora and food editor Jerinne Neils, Blik was an exploration into the concept of the "wall as canvas". Today, through pioneering production methods, original design and collaboration with such brands as Threadless, Nintendo and Charles & Ray Eames, Blik is a 2004 I.D. Magazine Product Design Distinction Award Winner and a 2006 participant in the esteemed Cooper-Hewitt National Design Triennial. The full Blik product line is available online and at retailers worldwide. For more information please visit www.whatisblik.com.

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