
This is a story of Blik’s latest custom project set in Wellington, New Zealand with the most fascinating backstory behind the graphic that we’ve ever heard. Graphic designer Haejin Cho and her husband Kevin wanted to create something cute for their soon-to-be-born baby’s nursery, but with the caveat that the graphic told their story as well.
The solution? A graphic that illustrates their journey halfway around the world from NY to NZ. We’ll let Haejin describe the graphic in her own words:
“Kevin and I met in NYC working at a design and animation house (psyop, the egg shaped logo with bird in it.) 280 is our old apartment address. Giraffes represent our honeymoon in Tanzania, Smart Car was for our trip in Greece, the bridge and the boat in the water are famous in San Diego (where Kevin is from) and the Ying Yang sun is part of Korean flag, where I grew up. We have a special thing for frogs – we had the same two pink frog stuffed animals while we were apart for 2.5 years. The horse, dog and tiger are our Chinese Zodiac animal signs.
Kevin, who is a 3D animator and into photography, insisted that I put the Jurassic Park logo somewhere because the movie influenced him heavily. He is a 3D animator because of that movie. Not that I can complain since I put my Harry Potter Owl in there! The plane represents traveling to New Zealand and the bottom left corner symbolizes New Zealand, which is famous for ferns and Kiwi birds. Finally, the two birds looking down at the crib are Kevin and I next to our three-story house in New Zealand.”
Haejin came to us with her illustration and we worked with her to size and manufacture the graphic to her specifications. We were blown away when we saw the final photos and after looking at them, we’re ready to lay down and take a nap!










































